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Linguistics are quite present throughout Google and this can represent a barrier for some users. Google never mentioned this important detail which could impair our SEO strategy. The truth is the following: from Mexico to Brazil it took us 13-hours of direct flight (13 hours because I will not count the layover time at airports). From Brazil to Argentina, we would take perhaps a 3-hour flight. It is obvious that on the internet we will never take 3 or 13 hours to reach these destinations, but what is true is that charging a website from Brazil to Argentina, could take us a certain number of milliseconds, and for Mexico, a few more.
This is very abstract, but it is as true as it is important not to ignore it. I also hope that we are very clear about what an extra millisecond means for Google. The search giant doesn’t wait for anyone, not even a user. But what does this mean? Google will always Sri Lanka WhatsApp Number prioritize blogs and websites from a specific country, because it naturally means it understands the user, more than a foreign blog. From another perspective, Google could prioritize the domestic website or blog more than the foreign one, because normally the foreign blog will take longer to load information for the user.
Google cares about the technology you implement on your website or blog, this means: pagespeed, domain authority, hosting, and technical SEO factors. So, although we satisfy the market with correct content localization, we must also satisfy Google with optimized digital channels that allow the page to be loaded quickly and allow the bots to analyze the entire digital structure in an agile way. But let’s be honest, Google’s recent algorithm update tells us about the Core Web Vitals, but this is not new.
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