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However, once an alliance works, the chances of maintaining it for a long period of time are much greater. And then, were you able to find new inspirations for your Marketing strategy? If you want to know more about digital positioning for the sector, be sure to take a look at our content creation guide for B2B companies !Customer loyalty: why you need a program to achieve it and some inspiring examples from today Loyal customers buy more often and tend to recommend the brand to other consumers in their social circles. That is the reason why your company cannot ignore the possibility of carrying out a conscious strategy to obtain customer loyalty, thinking about the long term.


Edgar Higuerey read Techniques to gain customer loyalty In competitive Phone Number List markets, it is common to see CMOs investing heavily in attracting new leads to achieve their conversion goals. However, they end up leaving out a crucial part of their audience: those who are already customers. Yes, constantly acquiring new customers is essential in any Digital Marketing strategy , but building loyalty among those who are already customers is the formula to achieve sustainable growth in any business.





So how about exploring more possibilities in this regard? In this article we will talk about what a perfect program should be like to achieve customer loyalty: What is customer loyalty? Are customer satisfaction and loyalty the same thing? What are the benefits of having loyal customers? How to implement the customer loyalty program? 5 examples to inspire you to increase customer loyalty towards your company Continue reading! What is customer loyalty? The concept of customer loyalty itself holds no secrets. First, it is an indicator of the likelihood that a customer will repeat the experience after their first purchase. But the term also refers to the method as such.