標題: By using these tools, you can quickly create a list [打印本頁] 作者: darah16204 時間: 16:32 標題: By using these tools, you can quickly create a list Of content based on sitemap data. Prepare for ongoing audits Once you've listed all of the content you created in the previous year and added it to your Excel file, you can repeat this process every week for newly created content. Once you've entered a week's worth of data, it should be much easier to keep track of your content and conduct regular audits. Add the data from the next section to your Excel file and update it weekly with the latest numbers and statistics. If there are any significant changes over time, be sure to note them. Especially with evergreen content, it can take several months to reach its full potential. Metrics to track Here are some metrics to track when auditing your content data. Number of comments Well-managed comment sections can add valuable user-generated content to blog posts and articles. If one of your content creation goals is to create a community within your website, you'll want to understand what types of content and topics generate conversations.
Add ugc attributes to your links and make sure they comply with Google's required link markup guidelines. If you don't allow comments on blog posts, check out social media posts about your content. Number of social shares Some marketers dismiss social shares as a worthless metric. However, looking at the popularity Belgium Phone Number Data of your content on social can help you discover which topics are most interesting to your specific social audience. For example, a company where most of its conversations occur on Facebook will want to create content that is popular with Facebook's audience .
Analyze the articles that have recorded the most shares on Facebook in the past and understand what topics are effective for generating good performance in the future. organic traffic Ideally, the content you create will get a lot of organic traffic. If you're not getting organic traffic, there may be a red flag. Maybe there is some kind of problem. Content strategy How to deliver content Content type the content itself By checking your organic traffic regularly as part of your content audit, you can decide whether to give it a high rating or if you need to start over.
